Bauer Hockey is expanding its elite players who endorse its products through contracted the captain of the reigning Stanley Cup, Jonathan Toews.
The center player of the Chicago Blackhawks, who affixed his signature on a contract for five years, will focus exclusively on equipment manufactured by Bauer Hockey. Financial terms were not disclosed.
Toews will work closely with the development team of the supplier to make recommendations on improvements to new products.
"I shod Bauer of my life. I am therefore pleased to join formally with a company that is committed the first name in hockey, he said in a statement. In addition
collaborate on the development of new products, the Conn Smythe Trophy winner will be one of the headliners of the next marketing campaign in Canadian manufacturing.
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